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EA’s Weekly SmackDown Live YouTube Report (8/7/18)



WWE YouTube

As we all know, social media and other outlets have become a huge means of drawing in interaction and viewers for WWE. Most people will point to television ratings like they did during the Monday Night Wars in the late 1990’s, however that can be skewed with so many various means of watching today that do not include cable television.

As you’ve become accustomed to, here is this week’s SmackDown Live YouTube Report (8:20 PM EST, 8/9/18):

  1. Shinsuke Nakamura vs. R-Truth – 974k views
  2. Daniel Bryan crashes The Miz on set – 756k views
  3. Randy Orton vows to destroy WWE’s top stars – 541k views
  4. AJ Styles responds to Samoa Joe’s comments – 427k views
  5. Becky Lynch & Charlotte Flair vs. The IIconics – 373k views
  6. Lana vs. Zelina Vega – 360k views
  7. The New Day vs. The Bar – 339k views

On a week where SmackDown Live’s ratings took a pretty significant drop, the blue brand’s YouTube numbers do a bit of the same. Coming in at number one is Shinsuke Nakamura vs. R-Truth, which fails to reach a million views. To be honest, I haven’t got a clue as to why this match tops the list. It’s nothing more than what I refer to as a “glorified squash”, a match where you know who’s going to get the win even though there’s not your quintessential jobber involved. Overall, SmackDown Live was pretty lackluster this week and I think that’s reflected in our list.

At number two is SmackDown Live’s hottest rivalry where Daniel Bryan finally got his hands on The Miz this week. If I was to prognosticate what clip would have topped our list, I would have figured this would be it due to a lack of interesting segments this week. At this point, I’m just ready for them to finally step into the ring at SummerSlam.

Sliding in at the third spot is Randy Orton with another promo, basically some of the same things he’s said the last couple of weeks. Had this segment involved some other guys like last week, I’d have to think the views would be higher. Unfortunately, this was just Orton by himself. We see some of the same at number four with our WWE Champion AJ Styles responding to Samoa Joe’s comments from last week. Two pretty basic promos.

For the last three spots on our list, we get the rest of the matches from this week’s episode of the blue brand. Number five was the most promoted match this week as Becky Lynch and Charlotte Flair took on The IIconics, the opening contest of the show. Next at number six is a rematch from last week with Lana facing Zelina Vega again, another affair that was a little rough to watch no matter how easy on the eyes these ladies are. Lastly, the best match of the night rounds out our top seven as The New Day defeated The Bar to earn their shot at The Bludgeon Brothers’ SmackDown Tag Titles at SummerSlam. Great match, but if I’ve said it once, I’ll say it again…great wrestling doesn’t constitute ratings or YouTube views (unless there’s a title change). It’s about name value here and as good of a contest as it was, The New Day’s popularity has definitely waned while The Bar just don’t provide it.


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WWE News: Another Match Made For TLC This Sunday



Randy Orton
WWE has added a Chairs Match to TLC on Sunday!

Just as SmackDown Live is about to go on the air (keep up with all the action with Mitchell’s Live Report), another match has been made official for Sunday’s TLC pay-per-view featuring two of the blue brand’s top Superstars.

After their recent encounters and the shocking unmasking, Rey Mysterio will have his shot at revenge against Randy Orton when they go one-on-one. However, it won’t be just any match as the two will clash in a Chairs Match:

Rey Mysterio and Randy Orton will pull out a chair (or two or 10) to settle their scorching rivalry, and the time and place for the hard-hitting encounter will be at WWE TLC, where they will go head to head (and swing for swing) in a Chairs Match.

The bitter hatred between these two Superstars fueled several jaw-dropping moments, including Orton viciously unmasking The Master of the 619 during the Nov. 20 edition of SmackDown LIVE. Given their chaotic brawls in recent weeks, nothing will come close to the battle that awaits them in this steel sharpens steel affair.

Will Mysterio capitalize on his moment for redemption? Or will The Apex Predator claim another “victim?” Don’t miss Mysterio and Orton swinging for the fences in what promises to be a chaotic Chairs Match at WWE TLC, Sunday, Dec. 16, streaming live at 7 ET/4 PT on the award-winning WWE Network.

Who do you think will get the win at TLC? Let us know on social media @theCHAIRSHOTcom and always remember to use the hashtag #UseYourHead!

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WWE News: RAW Viewership Drops Again, Back To 5th In Rankings (12/10/18)



A look at the ratings for last night’s WWE RAW!

After what could be described as two consecutive brutal ratings weeks for Monday Night RAW (yet still had a good 18-49 number and moved up in the top five rankings), the red brand looked to turn things around last night with its final episode before Sunday’s TLC pay-per-view.


While last night’s numbers were delayed today, they have now dropped and RAW comes in with an overall rating of 2.194, its third straight decrease and a fall of 4% from last week. Here’s how the last month’s worth of ratings look for the red brand:

  • November 19th: 2.493
  • November 26th: 2.368
  • December 3rd: 2.286
  • December 10th: 2.194

Meanwhile, this week is different when it comes to the ratings and rankings comparison, as last week’s show saw a drop in viewership, but was able to rise up a spot in the Cable Top 150 Rankings for the 18-49 demographic. This week, that’s not the case as RAW’s best hour is back down to fifth, while the 9PM and 10PM hours come in sixth and seventh respectively. Here’s the top five:

  1. Monday Night Football – ESPN – 3.46
  2. Monday Night Kickoff – ESPN – 1.36
  3. SportsCenter (12AM) – ESPN – 1.08
  4. Love & Hip Hop – VH1 – 0.79
  5. Monday Night RAW (8PM) – USA Network – 0.78

EA’s Take: At this point, anyone who uses ratings as their be-all, end-all for how WWE’s product or company is doing isn’t going to stop doing so. Especially when the numbers continue to get worse. The 18-49 demographic means nothing to them, but I can only explain its importance so many times, which I’ve done every week for months now. So we’re just going to look at the reasons why. Has the show sucked lately? Yes. Was it improved this week and it just didn’t reflect in the ratings? Yes. The narrative is going to be a lot different come January, believe that.

Do this week’s ratings reflect how much you enjoyed RAW? Let us know on social media @theCHAIRSHOTcom and always remember to use the hashtag #UseYourHead!

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