WWE News: SmackDown Live Rating Goes Back Down, Takes Back #1 In Top 5 (9/25/18)

While we’ve seen continued decreases in Monday Night RAW’s viewership over the past handful of weeks, including this week’s lowest rating in the show’s history, SmackDown Live is coming off of a slight increase last week. Could the blue brand keep it up?

The numbers are in for last night’s SmackDown Live and the rating is back down, dropping 3.85% to a 2.193. Here’s a look at the last four weeks of ratings for the blue brand:

• September 4th: 2.319
• September 11th: 2.229
• September 18th: 2.281
• September 25th: 2.193

Although SmackDown Live’s rating is heading back in the wrong direction, the blue brand has reclaimed its number one spot in the Cable Top 150 Rankings for the 18-49 demographic this week. Previously, Mayans MC had stopped SmackDown Live’s weeks-long streak. Here’s a look at the top five:

1. SmackDown Live – USA Network – 0.72
2. Mayans MC – FX – 0.59
3. The Challenge: Final Reckoning – MTV – 0.45
4. The Purge – USA Network – 0.44
5. Rachel Maddow Show – MSNBC – 0.36

EA’s Take: Per usual, we get a stark contrast when it comes to RAW and SmackDown Live’s ratings. Oddly enough, RAW outdraws the blue brand by a considerable margin, but it still is the worst in the red brand’s history. It’s funny that had these programs swapped nights, RAW would have easily been number one in the Cable Top 150 while SmackDown Live wouldn’t even have cracked the top five. It’s no surprise the blue brand takes back that spot this week, as Mayans MC was steadily losing its portion of that demographic ever since the show’s premiere episode. I still couldn’t tell you if it’s worth tuning into, but this is almost always the case with new programs. Overall, some lackluster efforts on both RAW and SmackDown Live this week and it certainly doesn’t help the numbers out. This could very well shape up to be one of the worst Fall-Winter stretches for WWE programming if they can’t keep interest up. Does that mean panic? Absolutely not, not unless they start getting killed in the Cable Top 150 Rankings, which doesn’t seem to be coming regardless of the ratings.

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