EA’s Weekly RAW YouTube Report (9/17/18)

As we all know, social media and other outlets have become a huge means of drawing in interaction and viewers for WWE. Most people will point to television ratings like they did during the Monday Night Wars in the late 1990’s, however that can be skewed with so many various means of watching today that do not include cable television.

As you’ve become accustomed to, here is this week’s RAW YouTube Report (2:30 PM EST, 9/19/18):

1. Roman Reigns & Braun Strowman call out Brock Lesnar – 2.4 million views
2. Ronda Rousey & The Bellas fight off The Riott Squad – 2.1 million views
3. Roman Reigns vs. Baron Corbin for the Universal Title – 2 million views
4. The Undertaker says he’s not coming alone to Super Show-Down – 1.6 million views
5. Seth Rollins vs. Dolph Ziggler for the Intercontinental Title – 655k views
6. Dean Ambrose vs. Drew McIntyre – 616k views
7. Elias gets interrupted by Lio Rush – 547k views

Ho-hum, The Shield leads the way once again. Although this week, they’ve been separated to take up four of our top seven spots. To no surprise, Roman leads the pack with at least two million views on two clips at spots one and three. Meanwhile, Seth Rollins and Dean Ambrose don’t do nearly as well on their own at numbers five and six, just going over 600k views. Quite a difference when you put them all together compared to when they’re apart.

Number two this week is another name you’ve become accustomed to seeing near the top, as Ronda Rousey’s open challenge ends up with her being attacked by The Riott Squad. Rousey’s status as a “YouTube Titan” for WWE has been well established at this point, but when you add two more mainstream stars as The Bella Twins make the save, you whip up a surefire way to gain views. I still say the majority of the draw here is Rousey though.

The Undertaker came back to RAW, this time advertised in advance, to reveal he will have Kane in his corner when he faces Triple H at Super Show-Down. Get used to seeing guys like Taker, Shawn Michaels and Triple H near the top of our weekly YouTube reports going into November. This is all clearly leading to Shawn/Triple H vs. Taker/Kane and nostalgia of this magnitude will now and forever garner interest. They may not be at the top of the list every week, but they will continue to pull into the millions.

Lastly, rounding out our top seven is the real introduction of Lio Rush to the RAW audience (even though he appeared in a backstage segment last week). On a night where the red brand’s top dogs dominate our list once again, the aura of a new personality (since I’m assuming not many that watch RAW watch 205 Live) helps put this in the top seven over the rest of the contenders that were more like “pretenders”.

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