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DeMarco’s WWE Raw Rating Analysis (8/26/19)

Chiming in with your WWE Raw Rating Analysis for the August 26 episode, built on the midcard and King Of The Ring!

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Greg DeMarco chimes in with your WWE Raw Rating Analysis for the August 26 episode, built on the midcard and King Of The Ring!

The WWE Raw Rating is in for the August 26 edition, and it’s a tale of WWE dominating everyone not named Video Music Awards:

  • Hour 1: 2.637 million viewers, .85 rating in the important 18-49 demographic (#2 ranked hour)
  • Hour 2: 2.686 million, .83 in the 18-49 demo (#3 ranked hour)
  • Hour 3: 2.260 million, .71 in the 18-49 demo (#4 ranked hour)
    • 14% drop in viewership from Hour 1 (8 PM) to Hour 3 (10 PM); -377k viewers

(Available via ShowbuzzDaily)

But what does the WWE Raw Rating really mean, Greg?

WWE Raw faced some competition in the 2019 MTV Video Music Awards. The VMAs have a long standing history, and can provide competition–just once per year. Last night was that once. Each hour of Raw actually drew more viewers than the VMAs, as it had 1.936 million. Raw far outdrew the Video Music Awards in terms of the coveted male 18-49 demographic as well. But it’s the share for all people 18-49 that ranks shows, and due on the strength of women turning out in big numbers for the VMAs (1.14 share), the show drew an overall share of .91, edging out Raw.

But if you want to technical, Raw had more viewers. I’m not gonna be that guy, but just remember: Raw had more viewers.

Overall, WWE has to be happy with this Raw. It shows the strength of the brand when a show devoid of Seth Rollins, Becky Lynch, Roman Reigns, and Alexa Bliss can draw in good numbers. It shows what I’ve been saying for over a year now: the biggest star in WWE is WWE itself.

Also of note, Straight Up Steve Austin finished a tremendous 9th for the night, drawing 987k viewers and a .39 share.


 

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